The Filter delivers video recommendations based on consumption

The Filter delivers video recommendations based on consumption

I was drawn to the story on YouTube trying to “avoid Van Halen fatigue” by improving recommendations.
My team at The Filter have been delivering recommendations based on behavior and consumption (rather than based on key words/tags) for some of the biggest video companies on the web (US TV networks and video aggregators). So, we know that what YouTube are talking about is true – delivering keyword based recommendations creates fatigue, whereas, using behavior and consumption data delivers increases in video views per visit (by over 20%) and in repeat visits.